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Post by jferdousy427 on Feb 20, 2024 16:31:35 GMT 9
Using live chat on your pages so that you can talk to people at the point of conversion and figure out why they are sitting on the fence, or what they need to become a converted customer. Unbounce recommend services like Olark and ClickDesk Sending an email to your customers to find out what it was that made them sign up. Use online usability toolor Loop11 to see where people are dropping off. Connect heatmap software like Crazy Egg to your page to see where the most clicked and focused areas of the page are. Have a brainstorm with people from different departments in your company Why are you testing? A big mistake is trying to test something without a real purpose. This is where a test hypothesis comes in – a statement of what you are going Brazil Phone Number to test and your theory behind why it will be a success. As an example: “The page does not have a clear call-to-action, and prospects spend too long trying to understand what to do next. Adding a large orange button right under the main benefits will help them identify the CTA and perform our desired action.” Once you have a hypothesis you’re in a better position to create a test page to compete against your original page in an A/B test. How to test Now that you’re ready to run a test, you need to follow a few rules to ensure your experiment is clean: Each page in your test should receive at least 100 unique visitors The test should last at least a week to account for different daily behaviors The statistical significance of the experiment should be over 95% to remove the potential that your results are based on chance. This is a measure of confidence that your experiment is valid and can be ended.
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