|
Post by martina44300 on Feb 22, 2024 15:34:49 GMT 9
2 Analytics (or more accurately – user observation) Agree. Using tools that let you understand click density and user behavior can illuminate areas on your pages that are not being used or seen. 3 Barriers – Find out why people don’t convert with point of conversion tools Agree. If you can position a survey tool such as Qualaroo or live chat like Olark, you can find out what is hindering your visitors from becoming fence-sitters to customers. 4 Go offline and talk to front line employees such as customer service. Agree. No one understand the frequency . Their insight can help with setting priority for feature changes and Cyprus WhatsApp Number bug fixes. 5 Use testimonials and expert reviews. Agree. Getting an outside opinion can remove the subjective nature of an internal perspective (one based on being too close to the product or brand). At the end of the day, you still need to test any feedback gathered. 6 Strengthen your advertising: Reward customers with loyalty initiatives, use competitions for engagement, and use free trials and gifts to add value. Partially agree: Don’t get caught up in cannibalizing your revenue by giving too much away. You’ll be surprised by the impacts of being seen as a product that doesn’t believe in it’s own worth. In my experience, raising prices can help the perception that your product or service is superior. 7 Wireframe solutions. Agree: Use visual mockup tools to quickly turn your test hypothesis into a new page layout/concept. Then you can use simple in-house testing methods such as the 6ft test and the 5-second rule, to back up your new ideas. For more detail on these methods, read The Ultimate Guide to Landing Page Optimization (page 24 and 25).
|
|