Post by alimularefin57 on Mar 13, 2024 14:05:29 GMT 9
In fact, the possibility of automating many activities saves you time and money which you can direct towards more creative tasks that have a greater impact on your business. Consider, for example, segmenting your users. This aspect is fundamental precisely to send the right message at the right time, which is essential to not disturb users and not push them away from you instead of bringing them closer. If you didn't have an automatic system to do it you would have to act manually to: divide your user database into groups; write personalized messages for each of them; send the message at the appropriate time. With most of the marketing automation tools available today you can instead automatically set up a flow that inserts each user into a different set (for example by associating a category or a tag with that user) based on some actions they perform or the data they enter at the time of registration. So you can set a sequence to be sent to that user following the occurrence of an event or simply at certain times such as.
for example: 1 day after registration, 2 days after registration, etc... Endless AO Lists possibilities Those seen in the previous paragraph are just some of the actions you can perform with marketing automation tools. The possibilities are endless. In particular, considering that the buyer journey can be very long in many cases, it is important to be able to send several communications to your users over the weeks or months, to stay in their area of attention and help them in the decision-making process.In reality, thanks to marketing automation you can help users have a richer, more complete and easier interaction with a site or brand. For example, marketing automation is used a lot in the SAAS sector, software as a service. Almost everyone, being internet users, uses at least one. From Gmail with the entire Google suite to Dropbox, Canva, the same Adobe suite, we have an infinite number of online tools at our disposal. These online software manage the majority of interactions with users through marketing automation.
For example, after the first registration for the free version of Dropbox, a sequence of emails gives us instructions on how to use the software, provides us with suggestions for carrying out specific actions and can gradually make us appreciate the features of the paid version. Email isn't just a marketing automation tool. There are chats on the site that allow you to send personalized messages to users at the right time. We can say that the main advantage that marketing automation offers you is that it allows you to send the right message, to the right people and at the right time. How marketing automation saves you time if you are a marketer or business owner In addition to the benefits for users who, thanks to automation, can have a better interaction with a product or a brand, obviously there are also direct benefits for those who manage marketing, a company or a one-man business.
for example: 1 day after registration, 2 days after registration, etc... Endless AO Lists possibilities Those seen in the previous paragraph are just some of the actions you can perform with marketing automation tools. The possibilities are endless. In particular, considering that the buyer journey can be very long in many cases, it is important to be able to send several communications to your users over the weeks or months, to stay in their area of attention and help them in the decision-making process.In reality, thanks to marketing automation you can help users have a richer, more complete and easier interaction with a site or brand. For example, marketing automation is used a lot in the SAAS sector, software as a service. Almost everyone, being internet users, uses at least one. From Gmail with the entire Google suite to Dropbox, Canva, the same Adobe suite, we have an infinite number of online tools at our disposal. These online software manage the majority of interactions with users through marketing automation.
For example, after the first registration for the free version of Dropbox, a sequence of emails gives us instructions on how to use the software, provides us with suggestions for carrying out specific actions and can gradually make us appreciate the features of the paid version. Email isn't just a marketing automation tool. There are chats on the site that allow you to send personalized messages to users at the right time. We can say that the main advantage that marketing automation offers you is that it allows you to send the right message, to the right people and at the right time. How marketing automation saves you time if you are a marketer or business owner In addition to the benefits for users who, thanks to automation, can have a better interaction with a product or a brand, obviously there are also direct benefits for those who manage marketing, a company or a one-man business.